Dec 30, 2012, 7:30 PM EDT
One final word about the topic du jour, and it starts with a true story:
A few years ago I got a call from an MLS suit in New York. We were just chatting about this and that when he started moaning about the lack of media attention. The corner offices were concerned, and so were some ranking club officials.
It was the beginning of American football season, and all the bright media sunshine of the summer was disappearing under a massive weather system known as the NFL. And disappearing even further due to another one known as “college football.”
That was at the beginning of the American football season. Can you imagine if we were trying to squeeze some soccer coverage in right now? Around bowl season? Around NFL playoff time?
Talk about “no contest.”
And that is yet another reason this move to the international soccer calendar is a bad idea.
Elements of new world media (blogs, podcasts, social media, etc.) have significantly reduced the need for “legacy media” attention. Still, it matters.
With football consuming such a big slice of the tradition media pie, so much of the rest would be divided among basketball and hockey. Soccer would get whatever thin little sliver was still left over – right after off-season baseball, that is.
Reduced coverage in legacy media translates at some point to reduced attendance and shrinking sponsorship dollars. Reduced attendance and shrinking sponsorship dollar gives legacy media even less incentive to cover the game (in a day when a lot of the older decision makers still don’t want to cover it anyway.)
Again, it won’t always be this way – but today it is.
Oct 22, 2014, 11:04 PM EDT
How did the Galatasaray supporters pull off this Tifo before Wednesday’s match against Borussia Dortmund? How?!?
Oct 22, 2014, 10:10 PM EDT
The pair of Premier League clubs remaining in the competition face quite different tests on Thursday.
Oct 22, 2014, 9:25 PM EDT
Perhaps it isn’t the sexiest year for rookies in Major League Soccer, but there’s a quartet of names set to stick around for a while.
Oct 22, 2014, 8:30 PM EDT
“I had hope, it maybe didn’t look like it, but it happened,” Wenger said.
Oct 22, 2014, 7:23 PM EDT
“So overall, it’s a squad with a lot of experience playing at the highest level, and this will be another great benchmark for us,” Klinsmann said.
Oct 22, 2014, 6:30 PM EDT
Of course many are claiming this “is the beginning of end” for Balotelli on Merseyside. That seems a bit much.
Oct 22, 2014, 5:40 PM EDT
Here’s the bar, Week 33 of Major League Soccer: Please feel free to raise it.
Oct 22, 2014, 4:47 PM EDT
We are at the halfway point in Groups A-D, and some English clubs are concerned about their fortunes to be sure.
Oct 22, 2014, 4:41 PM EDT
It was a night to forget for the home side, as Real ruled at Anfield. Here’s what we learned.
Oct 22, 2014, 4:36 PM EDT
The 21-year-old Honduran international did what a dangerous Alexis Sanchez couldn’t, but Arsenal was rescued late.
Oct 22, 2014, 4:34 PM EDT
Ronaldo, Benzema and co. put on a clinic at Anfield, as Liverpool are taught a lesson.
Oct 22, 2014, 2:54 PM EDT
The CAF claimed Platini said something he didn’t, and it hurt his feelings.
Oct 22, 2014, 2:14 PM EDT
Here’s what it’s like at Anfield, as Liverpool host Real Madrid in the UEFA Champions League.
Oct 22, 2014, 1:58 PM EDT
With yesterday’s goal frenzy, will today give us the same excitement?
Oct 22, 2014, 1:34 PM EDT
This is the second time Robinho is under investigation for such an alleged incident.
Oct 22, 2014, 12:17 PM EDT
NYCFC’s first Designated Player will be returning to the United States to fulfill commercial and marketing obligations, and it’s unclear whether he will make his way back to Australia to finish out his loan.
Oct 22, 2014, 11:36 AM EDT
Now that he’s back from a hernia problem, the American told Stoke’s YouTube channel that he is no longer a right-back and the club is aware of where he wants to play.
Oct 22, 2014, 10:51 AM EDT
Rog and Davo gain whiplash from QPR-Liverpool, and the Jurgen Klinsmann-Don Garber saga.
Oct 22, 2014, 10:28 AM EDT
After 10 years with the club, Gourlay has stepped down.
Oct 22, 2014, 9:20 AM EDT
The MLS side was eliminated from group stage play on an away goals tiebreaker as Honduran side Olimpia goes through.
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