Dec 30, 2012, 7:30 PM EST
One final word about the topic du jour, and it starts with a true story:
A few years ago I got a call from an MLS suit in New York. We were just chatting about this and that when he started moaning about the lack of media attention. The corner offices were concerned, and so were some ranking club officials.
It was the beginning of American football season, and all the bright media sunshine of the summer was disappearing under a massive weather system known as the NFL. And disappearing even further due to another one known as “college football.”
That was at the beginning of the American football season. Can you imagine if we were trying to squeeze some soccer coverage in right now? Around bowl season? Around NFL playoff time?
Talk about “no contest.”
And that is yet another reason this move to the international soccer calendar is a bad idea.
Elements of new world media (blogs, podcasts, social media, etc.) have significantly reduced the need for “legacy media” attention. Still, it matters.
With football consuming such a big slice of the tradition media pie, so much of the rest would be divided among basketball and hockey. Soccer would get whatever thin little sliver was still left over – right after off-season baseball, that is.
Reduced coverage in legacy media translates at some point to reduced attendance and shrinking sponsorship dollars. Reduced attendance and shrinking sponsorship dollar gives legacy media even less incentive to cover the game (in a day when a lot of the older decision makers still don’t want to cover it anyway.)
Again, it won’t always be this way – but today it is.
Dec 5, 2013, 12:42 AM EST
Four weeks ago, Benny Feilhaber wasn’t starting for Kansas City. Now, the former U.S. international’s experiencing a postseason revival.
Dec 4, 2013, 11:18 PM EST
Nine matches. 32 goals. All in one place.
Dec 4, 2013, 10:15 PM EST
Olave, Johnson, and Espindola left, but despite what this year’s narrative said, RSL didn’t rebuild. They merely reloaded.
Dec 4, 2013, 9:33 PM EST
What do you remember about the team’s penalty kick win over the LA Galaxy?
Dec 4, 2013, 8:41 PM EST
Peter Vermes’ MLS Cup finalist can still press and pressure – but there are more winning ways in the playbook now:
Dec 4, 2013, 7:53 PM EST
Back at RFK at the turn of the new Millennium, staunch defense helped KC to its one and only MLS Cup:
Dec 4, 2013, 7:02 PM EST
Arsenal stays four clear while Everton sparks debate as to whether they upgraded after David Moyes’ departure.
Dec 4, 2013, 5:48 PM EST
Moyes says lack of “fortune” hurt United after Red Devils lose yet another home game:
Dec 4, 2013, 5:31 PM EST
The visitors hit Southampton with quick breaks, coming away with a win and proving that possession is, in fact, just nine-tenths of the law.
West Bromwich Albion 2-3 Manchester City: Citizens address road worries with convincing performance at The Hawthorns
Dec 4, 2013, 5:20 PM EST
Two from Yaya Touré and an opener from Kun Agüero helped City address their road demons.
Dec 4, 2013, 5:09 PM EST
Spurs sent a dagger into the hearts of Fulham fans, who saw their club put in an inspired performance only to be sunk by a pair of beautiful strikes from unlikely heroes.
Dec 4, 2013, 5:03 PM EST
Hazard’s masterclass pushes Chelsea over the line against spirited Black Cats:
Dec 4, 2013, 4:55 PM EST
Four goals and an assist for Luis Suárez as Liverpool ran wild over Norwich.
Dec 4, 2013, 4:51 PM EST
Gunners keep firing as they stay top of the tree with comfortable win over Tigers:
Dec 4, 2013, 4:50 PM EST
Peter Crouch and company failed to produce a breakthrough despite owning nearly every chance and plenty of possession.
Dec 4, 2013, 4:47 PM EST
With five minutes left to play, Bryan Oviedo clinched the winner for Everton, keeping them above Manchester United in the table.
Dec 4, 2013, 4:46 PM EST
Second win in three sees Swansea bring Newcastle’s run to an end in Wales.
Dec 4, 2013, 3:32 PM EST
35 minutes was all it took for Luis Suárez to score his third hat trick in three seasons against Norwich.
Dec 4, 2013, 3:30 PM EST
USMNT striker opens the scoring… but Chelsea come roaring back. Watch live:
Dec 4, 2013, 2:50 PM EST
Third place City hope to cure the road woes when they visit The Hawthorns.
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