Skip to content

What is a worthy attendance for U.S.-Canada in January?

Jan 20, 2013, 11:30 AM EDT

BBVA Compass

I saw some worry wafting last week out of Houston, where tickets for the Jan. 29 U.S.-Canada contest at BBVA Compass Stadium, kicking off the U.S. national team’s big year, are not exactly checking the box for “hot item.”

Glenn Davis, the veteran broadcaster/ blogger/ reporter out of Houston, said early last week that about 8,000 tickets had been sold. So the alarm bells went off and the usual discussion points over soccer and ticket sales – prices, school night, relative roster strength, perceived mistakes in marketing the game, etc. – were dragged out and given the once-over.

This is always an area vulnerable to local soccer community worry, especially as competition for World Cup qualifiers and other premium international soccer events gets heavier. I get that.

But let’s sprinkle some critical context into the discussion. In a nutshell, it’s this:

These U.S. national team matches in January are rarely big sellers.

The domestic soccer market is fairly sophisticated, which means potential buyers understand that bigger and better dates are ahead.  In 2013, that means World Cup qualifiers (Aren’t those always a hoot!), Gold Cup matches and a likely friendly against three-time World Cup champion Germany. Thus, a friendly in January featuring Jurgen Klinsmann’s “B” team is unlikely to be a fantastic draw no matter where you put it.

Similar early-year U.S. matches over the last 10 years have averaged about 13,000 and change. My guess: next week’s contest in Houston will top that, although perhaps not by a large margin. And that’s fine.

(For that average I just mentioned, I excluded early-year friendlies in 2007 and 2008 against Mexico. Those, I believe we can all agree, are a whole different jar of salsa. One of those contests, by the way, was in Houston, where it attracted 70,000-plus.)

If the U.S.-Canada contest at BBVA approaches the number of tickets sold for a United States contest two years ago in January against Chile (18,580), U.S. Soccer and the Houston community can fly the flag of success on this one. Celebrate, I say! ‘Ritas and Tex-Mex for all!

By the way, I love Canada and Canadians and Steve Nash and a whole bunch of other Canuck-related this and that. But Canada as opposition does lack a little fizz. Bless Dwayne De Rosario’s heart, but our northern neighbors are already out of World Cup consideration, having failed to escape the semifinal round.

Last time these teams hooked up in a January friendlies, in San Diego in 2006 and in Fort Lauderdale back in 2003, neither match reached 7,000 in attendance. Houston already has that beat.

Latest Posts
  1. QPR chairman releases statement on Redknapp-Taarabt feud

    Oct 21, 2014, 11:10 PM EDT

    Tony Fernandes looks on at Loftus Road during a QPR match this season. Getty Images

    “On behalf of the club, I would like to apologise to the QPR supporters for the embarrassment this has caused,” Fernandes wrote.

  2. Tuesday’s Top 5 Champions League Goals: Which was the best?

    Oct 21, 2014, 10:15 PM EDT

    Edinson Cavani AP

    Who scored the best goal in Tuesday’s Champions League action?

  3. A Klinsmann Casualty? Juan Agudelo passed on by Wolverhampton

    Oct 21, 2014, 8:15 PM EDT

    Dutch Eredivisie - Roda JC Kerkrade v FC Utrecht AP

    One hopes Agudelo’s story will resonate with Jurgen Klinsmann.

  4. Steven Gerrard admits he denied move to Real Madrid and that it may haunt him in the future

    Oct 21, 2014, 7:15 PM EDT

    Switzerland Soccer Champions League AP

    “It might be something I regret down the line for not challenging myself,” said Gerrard.

  5. Sunderland players offer traveling fans refund for 8-0 romp at Southampton

    Oct 21, 2014, 5:50 PM EDT

    Jack Cork, Vito Mannone

    The players will shell out over $90,000 to cover the cost of the traveling fans.

  6. UEFA Champions League roundup: Bayern, Chelsea, Shakhtar go crazy on 40-goal night

    Oct 21, 2014, 5:10 PM EDT

    AS Roma v FC Bayern Muenchen - UEFA Champions League Getty Images

    40 goals were scored in eight games on Tuesday, as Groups E-H exploded into life.

  7. Chelsea 6-0 Maribor: Hazard brace keeps Blues atop Group G

    Oct 21, 2014, 5:01 PM EDT

    Britain Soccer Champions League

    A sensational ending to a sensational performance by Hazard and Chelsea as a whole.

  8. AS Roma 1-7 Bayern Munich: Sublime Bayern smash Roma to go five points clear in Group E

    Oct 21, 2014, 4:35 PM EDT

    Italy Soccer Champions League AP

    When Bayern Munich are firing on all cylinders, they are scary, scary sight.

  9. FOLLOW LIVE: At the half, Chelsea leading Maribor 3-0

    Oct 21, 2014, 3:49 PM EDT

    Britain Soccer Premier League AP

    Unlucky for Maribor. Comfortable for Chelsea.

  10. LIVE – Champions League half time update: Blowouts! Get your blowouts here!

    Oct 21, 2014, 3:42 PM EDT

    FBL-EUR-C1-SHAKHTAR-PORTO Getty Images

    Groups E-H are in action on Wednesday in Europe as eight games take place, and there are some gaudy score lines after just 45 minutes.

  11. FOLLOW LIVE: At the half, unstoppable Bayern Munich up 5-0 at Roma

    Oct 21, 2014, 3:36 PM EDT

    arjen_robben AP

    It’s an absolute shellacking going into half-time with Bayern giving a masterclass display in Roma.

  12. Philadelphia Union CEO heavily implies they have their long-term manager in Curtin

    Oct 21, 2014, 3:00 PM EDT

    Jim Curtin AP

    It’s the right move for Philly, especially given the man management shown by Curtin.

  13. Manuel Pellegrini upbeat, but Manchester City’s Champions League dreams fading

    Oct 21, 2014, 2:48 PM EDT

    Pellegrini defiant despite City blowing a 2-0 lead in Moscow.

  14. 22-year-old set to start for Arsenal as injury woes hit goalkeepers

    Oct 21, 2014, 2:07 PM EDT

    Arsenal Training Session Getty Images

    Missing Koscielny is a far bigger blow than having to start a 22-year-old, though.

  15. CSKA Moscow 2-2 Manchester City: Citizens blow 2-0 lead, Champions League hopes in ruin

    Oct 21, 2014, 2:01 PM EDT

    AP

    City chuck away 2-0 lead in Russian capital, as UCL hopes hang in the balance.

  16. PST’s Major League Soccer power rankings: Did Seattle, DC leapfrog LA?

    Oct 21, 2014, 1:21 PM EDT

    Aaron Schoenfeld, Justin Meram, Tyson Wahl AP

    We’re going to have to have a talk about the presupposed power of the superior West at some point soon.

  17. FOLLOW LIVE – At the half, Manchester City running riot in Russia

    Oct 21, 2014, 12:58 PM EDT

    FBL-EUR-C1-CSKA MOSCOW-MAN CITY FBL-EUR-C1-CSKA MOSCOW-MAN CITY

    City storming towards their first UCL win of the season in snowy Moscow.

  18. Bale, Ramos out against Liverpool; Welshman could also miss El Clasico

    Oct 21, 2014, 11:40 AM EDT

    gareth_bale Getty Images

    Is it enough to tip the scales for Liverpool, or will one of Real’s bevy of offensive stars step in to help stop the Reds’ European hopes?

  19. Spanish report: Manchester United’s Herrera implicated in 2011 La Liga match fix

    Oct 21, 2014, 10:47 AM EDT

    Manchester United v West Ham United - Premier League Getty Images

    A final week La Liga match in 2011 has been under investigation for a while, and now former Real Zaragoza player Herrera is under scrutiny.

Featured video

Week 8: Saturday PL recap