Skip to content

Updates on a potential MLS logo change and Chivas USA’s possible “tampering”

Feb 26, 2013, 7:06 PM EDT

MLS logo

Hints from ProSoccerTalk late Sunday of a logo change for Major League Soccer had so many domestic supporters in an enthusiastic tizzy.

Who knew so many people were this into branding? Seems that everyone does love them some logo talk. Even NBC pal Arlo White messaged me about it, in a distinctly British-accented tizzy, I assume.

I ran some traps at Major League Soccer and was told any logo change chatter was better characterized as “preliminary,” and quite so. Marketing movement is rampant at the league’s New York HQ, and in a wide variety of areas. This very week, for instance, is Jersey Week in MLS, where a full baker’s dozen of clubs are unveiling new kits.

Talk of logos and spinning the branding wheel fell under a larger umbrella, more macro than micro, apparently. (Which does not mean it won’t happen … just not in the immediate future.)

Said MLS executive VP of communications Dan Courtemanche in a short, prepared statement: “We regularly review all aspects of our business operations, including marketing.  While the possibility of a new or refined MLS logo has been discussed, no final decisions have been made.”

Judging by the traffic that careened in great numbers to our piece Sunday, perhaps MLS needs to give the notion a strong “think;” plenty of MLS supporters seemed to check the box beside “Fine idea!”

We also told you last week that Chivas USA may be in a little hot water. The wee naughty deed here, surely more about MLS unfamiliarity than any skullduggery or message sending, had the club’s new manager talking up his desire to one day snag Gabriel and Michael Farfan from Philadelphia.

League director of communications Will Kuhns told me the ignition for any league action would come from a club, not the league itself. In this case the Philadelphia Union would need to file an official complaint; that hasn’t happened as yet.

Kuhns also winced at the characterization of Jose Luis Sanchez Sola’s words as tampering, wondering if his misdemeanor offense (my words, not Kuhns’) rose to the level of the league’s definition?

Which is (from the official league rules) …

Tampering means any attempt, whether direct or indirect, to hire, negotiate with, make an offer to or influence a Player on another team (or his representative) or an employee or another Team Operator without first receiving written consent from that Team Operator.”

Maybe we’ll go with “Tampering-lite” and let it go with a warning.

Latest Posts
  1. MLS Snapshot: Montreal Impact 2-1 FC Dallas

    May 23, 2015, 10:06 PM EDT

    Jack McInerney, Montreal Impact Jack McInerney, Montreal Impact

    Last-place beats 1st-place — in other words, just another typical night in MLS!

  2. MLS Snapshot: New England Revolution 1-1 D.C. United

    May 23, 2015, 9:40 PM EDT

    Jermaine Jones, New England Revolution Jermaine Jones, New England Revolution

    Two New England red cards changed the course of the game, which allowed the D.C. to claw back and steal a point (barely).

  3. MLS Snapshot: Toronto FC 1-0 Portland Timbers

    May 23, 2015, 7:30 PM EDT

    Sebastian Giovinco, Toronto FC Sebastian Giovinco, Toronto FC

    At what point is it no longer “early, still plenty of time” for the Timbers? We’re almost there.

  4. La Liga & Serie A roundup: Ronaldo hat trick as Real Madrid score 7; Juventus top Napoli

    May 23, 2015, 6:09 PM EDT

    Cristiano Ronaldo, Real Madrid CF Cristiano Ronaldo, Real Madrid CF

    The final day of the La Liga season is in the books. Who finished where, and who was relegated?

  5. VIDEO: Xavi Hernandez makes his final Camp Nou exit with tears in his eyes

    May 23, 2015, 4:19 PM EDT

    Xavi Hernandez, FC Barcelona Getty Images

    After 17 year at Barcelona, Xavi will leave the club this summer. On Saturday, he said his final farewell to the Camp Nou.

  6. Premier League Sunday preview: One last time, with feeling (and drama… and dread)

    May 23, 2015, 3:15 PM EDT

    HULL, ENGLAND - JANUARY 31:  Daryl Janmaat of Newcastle United battles with Sone Aluko of Hull City during the Barclays Premier League match between Hull City and Newcastle United at KC Stadium on January 31, 2015 in Hull, England.  (Photo by Jan Kruger/Getty Images) Getty Images

    All 10 matches will be on the NBC family of networks, so be sure to click and find out where your club is featuring come 10 a.m. Sunday.

  7. Hull City’s Meyler on relegation scrap: “Pressure is for tires”

    May 23, 2015, 2:30 PM EDT

    during the Barclays Premier League match between  Tottenham Hotspur and Hull City at White Hart Lane on May 16, 2015 in London, England. Getty Images

    “We know we need to win it and we know we’re more than capable of doing that,” Meyler said.

  8. Newcastle’s Carver on relegation fight: “I can’t believe it’s come to the this”

    May 23, 2015, 1:45 PM EDT

    cD05ODdlNmNhY2MwMjRlZWQzNTJhM2ViYTQ1Y2VlY2YzOCZnPWI4ZGU3YTY4NDkzMTE1ODIzYzY1NzdlZWIyY2M3ZTE0 Getty Images

    Carver’s bunch has played lackluster football while being waxed by clubs from the top and bottom of the table.

  9. Dortmund exec: Chelsea wouldn’t sell us De Bruyne because they were salty over Lewandowski

    May 23, 2015, 1:00 PM EDT

    DeBruyne AP

    Would the Blues still be champions with Lewandowski over Costa? Or would they have bought both and run rampant over Europe?

  10. Prince-Wright’s Premier League picks: Tension galore as finale arrives

    May 23, 2015, 12:45 PM EDT

    Newcastle United v West Bromwich Albion - Premier League Getty Images

    PST’s Lead Writer and Editor predicts the scores for Week 38.

  11. Report: Ancelotti already knows he’s likely been sacked by Real Madrid

    May 23, 2015, 11:57 AM EDT

    Ancelotti Getty Images

    The Real Madrid president reportedly met with Ancelotti’s agent to tell him they are likely going to part ways.

  12. Freiberg, Paderborn relegated from Bundesliga, Hamburg in yet another playoff

    May 23, 2015, 11:32 AM EDT

    Stuttgart Getty Images

    Stuttgart won big to earn safety and send Hamburg to another nerve-wracking playoff.

  13. Borussia Dortmund fans pay tribute to Jurgen Klopp with massive tifo

    May 23, 2015, 10:25 AM EDT

    Klopp Getty Images

    The final home match for one of Dortmund’s most successful managers is looking to be a special one at Westfalenstadion.

  14. Report: Robin van Persie offered gigantic contract by Qatari club

    May 23, 2015, 9:34 AM EDT

    VanPersie Getty Images

    The future of Robin van Persie at Old Trafford is very much in doubt as a former Premier League manager has given the Dutchman a very tough decision.

  15. Sami Khedira confirms the obvious, that he will leave Real Madrid this summer

    May 23, 2015, 8:50 AM EDT

    Khedira Getty Images

    We all knew it already, but Sami Khedira will leave Real Madrid after five seasons. Where will he land?

  16. Premier League scenarios: Europa League and relegation requirements

    May 23, 2015, 8:18 AM EDT

    HullCity Getty Images

    How can Hull City or Newcastle avoid relegation? Who will qualify for the Europa League? Find out all the scenarios for the final day here.

  17. MLS Snapshot: Columbus Crew 2-2 Chicago Fire

    May 22, 2015, 10:31 PM EDT

    Toronto FC v Chicago Fire Getty Images

    Final: Columbus Crew 2-2 Chicago Fire

  18. Paris Saint-Germain submit $137,662,500 bid for Cristiano Ronaldo

    May 22, 2015, 9:52 PM EDT

    Cristiano Ronaldo AP

    PSG is willing to dish out the cash to bring Ronaldo to France. The problem? He would have to leave his built-up glory at Madrid behind him.

  19. PST Extra: High stakes for Hull City, Newcastle as relegation looms

    May 22, 2015, 9:00 PM EDT

    Hull City v Burnley - Premier League Getty Images

    PST’s Joe-Prince Wright discussed the final relegation battle between Hull City and Newcastle United.

Featured video

PST Extra: Relegation drama on final day