Skip to content

Swansea City continue monsterous offseason with new kit and record sponsorship deal

Jun 30, 2013, 11:33 AM EST

In an offseason full of good news for the Swans, they have unveiled a handsome new kit and announced that it comes with the club’s highest-ever sponsorship deal.

GWFX, an online trading provider and core brand of the Asian financial service provider Goldenway, has signed on for the upcoming season for a rumored £2 million ($3.3 million).  The deal, replacing last year’s shirt sponsor 32Red, apparently has an option for an extension at the end of the season.

The new away kit is a fancy and smart juxtaposition of yellow and purple, with the yellow unsymmetrical bib across the neck area and a hard cut in to the purple of the rest of the shirt.

The home kit features a very simple white kit with black sections at the bottom of the sleeves.  No third kit has been released.

The only bit of bad news is that kit-maker adidas botched the release, and therefore the home kit isn’t available for sale just yet.  The company said in a statement, “adidas wishes to sincerely apologise to the club and all Swansea City fans. Unfortunately there has been a delay with the delivery of the new 2013/2014 adult home shirt and some items from the new 2013/14 Swansea City training wear range due to a situation which regrettably adidas has been unable to rectify in time for the scheduled launch.”

(MORE: Swansea quickly becoming a rising star under everyone’s noses)

It’s a small price to pay for such a fantastic offseason for a team promoted just two years ago.  The Swans seem to have their sights set even higher than last season’s 9th place finish.

Latest Posts
  1. WATCH: Premier League TV schedule – Week 13

    Nov 28, 2014, 12:00 PM EST

    PremierLeagueNBC

    Where and how to watch all the PL games during Week 13.

  2. Premier League Preview: Manchester United vs. Hull City

    Nov 28, 2014, 11:52 AM EST

    Manchester United v Hull City - Premier League Getty Images

    Hull City is looking for a historic win when they visit surging Manchester United on Saturday.

  3. Sure there’s “interest throughout Europe”, but where is the best spot for Jozy Altidore?

    Nov 28, 2014, 11:01 AM EST

    Altidore Getty Images

    We pick three clubs in three countries that could be a landing spot for the out-of-favor Sunderland striker in the January transfer window.

  4. Premier League Preview: West Bromwich Albion vs. Arsenal

    Nov 28, 2014, 10:10 AM EST

    West Bromwich Albion's Reid shouts at Arsenal's Cazorla during their English Premier League soccer match in London Reuters

    The Baggies are coming off losses to Chelsea and Newcastle, and are four points back of eighth place Arsenal. The NBCSN match kicks at 745am ET.

  5. Pick just three?!? FIFPro World XI midfielder shortlist is Juve-heavy, really good

    Nov 28, 2014, 9:37 AM EST

    FC Internazionale Milano v Juventus - Serie A Getty Images

    Spain (4) and Germany (3) are the only nations with multiple members.

  6. Roy Keane’s time with Aston Villa has come to an end

    Nov 28, 2014, 8:35 AM EST

    Aston Villa v Manchester City - Premier League Getty Images

    Manchester United’s legendary midfielder will stay in his assistant coach role for Ireland, spend more time with his family.

  7. Feature on Kevin Alston details Revolution defender’s battle with leukemia

    Nov 28, 2014, 7:58 AM EST

    New England Revolution v New York Red Bulls - Eastern Conference Final - Leg 1 Getty Images

    Vice Sports writer Kevin Koczwara has the story of Alston’s fight with chronic myelogenous leukemia.

  8. New England Revolution, 90 minutes from MLS Cup, must simply avoid second-leg disaster vs. Red Bulls

    Nov 27, 2014, 11:15 PM EST

    Steve Clark, Lee Nguyen, Charlie Davies Steve Clark, Lee Nguyen, Charlie Davies

    It’s been a long time since the New England Revolution lost by mulitple goals, which the New York Red Bulls must achieve to reach MLS Cup 2014.

  9. Europa League roundup: Spurs, Celtic advance; Inter Milan, Fiorentina clinch top spots

    Nov 27, 2014, 9:26 PM EST

    The big Europa League sides have begun to advance to the knockout round, with a few more very close to joining them.

  10. Everton win Europa League group, qualify for knockout round

    Nov 27, 2014, 4:09 PM EST

    Toffees seal spot in Europa League knockout rounds after terrific away day display.

  11. Five investigated, including three FIFA execs, in World Cup corruption probe

    Nov 27, 2014, 3:17 PM EST

    64th FIFA Congress 64th FIFA Congress

    Three FIFA ExCo members and German legend latest to be under the spotlight.

  12. Pele moved to “special care” unit as treatment continues

    Nov 27, 2014, 2:05 PM EST

    Edson Arantes do Nascimento, Pele AP

    Brazilian legend hospitalized for second time this month.

  13. English FA charge Dave Whelan after anti-Semitic, racist comments

    Nov 27, 2014, 1:15 PM EST

    Barnsley v Wigan Athletic - Sky Bet Championship Getty Images

    Whelan charged by FA over accusations of anti-Semitic, racist remarks.

  14. VIDEO: PST Extra examines huge top four showdowns in Premier League

    Nov 27, 2014, 10:55 AM EST

    Hull City v Tottenham Hotspur - Premier League Getty Images

    Can Spurs and Everton make a top four charge? Will Saints stun Man City?

  15. Huge blow for Arsenal as Jack Wilshere is out for three months

    Nov 27, 2014, 9:13 AM EST

    Wilshere AP

    Wilshere has surgery on left ankle, as young midfielder set for another lengthy spell on the sidelines.

  16. Bob Bradley talks Stabaek, job offers, offseason plans and more

    Nov 27, 2014, 8:51 AM EST

    Bradley, Stabaek

    Bradley opens up about his first season at Stabaek, his future in Europe and much more.

  17. USA drop five places in latest FIFA world rankings; England on the up

    Nov 27, 2014, 7:28 AM EST

    Ireland US Soccer AP

    Klinsmann’s men drop further in FIFA’s latest rankings.

Featured video

PST Extra: Top 4 showdowns on Sunday