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Bernard providing the latest test for Arsenal’s new, theoretical transfer “might”

Jul 29, 2013, 1:46 AM EDT

Arsenal manager Wenger attends a team training session in London Colney Reuters

It may seem like each day brings a new rumor about Arsenal’s potential — links that try to explain how Arsène Wenger will empty his uncharacteristically large war chest — but the big money rumors have focused on relatively few targets. Most of the summer, you heard Gonzalo Higuaín’s name connect to North London, but at the death, Napoli swooped for the Real Madrid star. Now Luis Suárez is the most prominent player connected with the Emirates, but that pursuit is starting to sound somewhat Higuaín-esque. Now momentum is building behind the pursuit of Atletico Mineiro midfielder Bernard, though that link entails the same basic question: When will Arsène Wenger spend?

The 20-year-old’s price is roughly half that of Suárez’s, but with the South American champions said to want just short of $34 million for Brazilian international, Wenger would still have to crush Arsenal’s record fee ($23 million) to lure Bernard from Belo Horizonte. With Atletico Mineiro able to hold out and other suitors willing to meet a lower price, Wenger is going to have to pay the going rate to get lure the winger to North London.

The extent to which Arsenal need Bernard isn’t exactly clear. While he is one of the best players in Brazil, will he have a great impacter than Alex Oxlade-Chamberlain would this year? In his first year in England, would he out-perform Lukas Podolski? Or perhaps Arsene Wenger envisions starting a line of three in attacking midfield of Santi Cazorla, Jack Wilshere and Theo Walcott, in which case the bar to earn playing time would be even higher. If Wenger doesn’t think Bernard can come in and meet that standard, how does that affect how much his willingness to meet Atletico Mineiro’s demands?

All of which are perfectly reasonable considerations, and if some players end up leaving North London before the season starts (Cazorla, Podolski, Gervinho in the gossip pages), a crowded scene may yet clear out. Regardless, while many teams of Arsenal’s stature are now spending this type of money (if not more) to acquire Thiago Alcantara, Stevan Jovetic, Isco-esque pieces — players who may or may not be in their teams’ starting XIs next month — the Gunners continue to wade warily through the transfer market. Is there any point where Wenger will cease trying to trim the last couple of million off a price and start bolstering Arsenal’s squad?

Gooners hope there comes a point when these types of discussions become antiquated, when Arsenal finally brings in the type of players that will end all the doubt as to whether Arsene Wenger will actually spend money. But until that first big signing makes his way to the Emirates, it’s all speculation was to whether Arsenal’s approach will always leave the club susceptible to rival buyers swooping in, meeting sellers’ prices, and leaving the Gunners collecting out-of-contract talents and low-priced margins.