Skip to content

FC Dallas and Toyota agree on stadium naming rights

Sep 10, 2013, 2:12 PM EST

Dallas

FC Dallas have confirmed a long term deal with Toyota to name the club’s venue “Toyota Stadium.”

With the deal, FC Dallas has put an end to a year and a half long streak where the 20,500 seat stadium was without a sponsor. The stadium, which opened in 2005, was originally known as Pizza Hut Park but that deal ended when the naming rights expired in January, 2012.

For Toyota, the deal adds to the Japanese automobile manufacturer’s growing list of naming rights to sports stadiums in the U.S. with the Chicago Fire playing in Toyota Park, the San Antonio Scorpions playing at Toyota Field and the Houston Rockets playing in the Toyota Center. The agreement with FC Dallas also includes sponsorship of the 17 professional grade soccer fields adjacent to the stadium, which will be known as “Toyota Soccer Center.”

“This is a monumental day for our organization,” said Dan Hunt, vice president of Hunt Sports Group, which owns the club. “My entire family and I are so excited to be partnered with Toyota. I wish my father was alive today to see Toyota join FC Dallas in helping soccer grow across the Metroplex and Texas. This stadium complex was one of his favorite projects and will always be extra special to me as the last project I got to do with him before he passed. I know having such a wonderful partner as Toyota step up and put their name on it would make him proud.”

FC Dallas will cut the ribbon at Toyota Stadium on September 29 when they take on the Columbus Crew.

Latest Posts
  1. Five investigated, including three FIFA execs, in World Cup corruption probe

    Nov 27, 2014, 3:17 PM EST

    64th FIFA Congress 64th FIFA Congress

    Three FIFA ExCo members and German legend latest to be under the spotlight.

  2. Pele moved to “special care” unit as treatment continues

    Nov 27, 2014, 2:05 PM EST

    Edson Arantes do Nascimento, Pele AP

    Brazilian legend hospitalized for second time this month.

  3. English FA charge Dave Whelan after anti-Semitic, racist comments

    Nov 27, 2014, 1:15 PM EST

    Barnsley v Wigan Athletic - Sky Bet Championship Getty Images

    Whelan charged by FA over accusations of anti-Semitic, racist remarks.

  4. VIDEO: PST Extra examines huge top four showdowns in Premier League

    Nov 27, 2014, 10:55 AM EST

    Hull City v Tottenham Hotspur - Premier League Getty Images

    Can Spurs and Everton make a top four charge? Will Saints stun Man City?

  5. Huge blow for Arsenal as Jack Wilshere is out for three months

    Nov 27, 2014, 9:13 AM EST

    Wilshere AP

    Wilshere has surgery on left ankle, as young midfielder set for another lengthy spell on the sidelines.

  6. Bob Bradley talks Stabaek, job offers, offseason plans and more

    Nov 27, 2014, 8:51 AM EST

    Bradley, Stabaek

    Bradley opens up about his first season at Stabaek, his future in Europe and much more.

  7. USA drop five places in latest FIFA world rankings; England on the up

    Nov 27, 2014, 7:28 AM EST

    Ireland US Soccer AP

    Klinsmann’s men drop further in FIFA’s latest rankings.

  8. Arsene Wenger hails his team’s attitude, Sanogo and the path forward

    Nov 26, 2014, 10:30 PM EST

    FBL-EUR-C1-ARSENAL-ANDERLECHT-TRAINING Getty Images

    Wenger was in good spirits following his side’s victory that put an end to his two-match losing skid.

  9. Ross Barkley Divegate: Why Martinez defends him and what it means

    Nov 26, 2014, 9:50 PM EST

    Everton v West Ham United - Premier League Getty Images

    Yes, Barkley dove and yes, (news flash) Martinez is overly protective of his players.

  10. Cesc Fabregas claims he’s playing the best football of his life

    Nov 26, 2014, 8:32 PM EST

    Let's talk about Cesc... Getty Images

    “I feel that right now I am playing some of the best football of my career,” Fabregas said.

  11. Emile Heskey offers himself to Leicester City to help scoring woes

    Nov 26, 2014, 7:38 PM EST

    FBL-ENG-PR-DISCRIMINATION-HESKEY-SIN

    “It goes without saying, I’d love to come,” Heskey told BBC Radio Leicester.

  12. Franck Ribery lashes out at “politics” behind the Ballon d’Or

    Nov 26, 2014, 6:44 PM EST

    gareth_bale_franck_ribery AP

    Poor Franck. All fired up and not even on the 23-man shortlist.

  13. Despite their struggles, Liverpool’s season intact as spirit shines through

    Nov 26, 2014, 6:00 PM EST

    Can Liverpool build off this draw in Sofia? Their manager Brendan Rodgers has cause for optimism.

  14. Champions League roundup: Arsenal, Atletico Madrid through, tense elsewhere

    Nov 26, 2014, 5:21 PM EST

    All the action from the penultimate games in Groups A-D, as two teams booked their spot in the last 16.

  15. Paul Mitchell named Tottenham’s new head of recruitment

    Nov 26, 2014, 5:19 PM EST

    Paul Mitchell

    The raid on Southampton continues, as their recruiting guru heads to Spurs.

  16. Arsenal 2-0 Dortmund: Sanogo and Sanchez send the Gunners through to the Knockout Stage

    Nov 26, 2014, 4:43 PM EST

    Arsenal FC v Borussia Dortmund - UEFA Champions League Getty Images

    It was an upbeat display from the Gunners, who move on to the Champions League knockout stage.

Featured video

PST Extra: Top 4 showdowns on Sunday