Sep 26, 2013, 8:26 AM EDT
On the heels of Liverpool’s 1-0 loss to Manchester United in yesterday’s Capital One Cup clash, Liverpool managing director Ian Ayre has branded Luis Suarez a “street fighter” whose behavior has damaged Liverpool’s brand.
Wednesday’s match marked the return of Suarez to English football following his 10-match suspension for biting Chelsea defender Branislav Ivanovic, having previously served an eight-game ban for racially abusing Patrice Evra.
Following the match Ayre admitted his delight in Suarez’ return but also noted the negative influence the Uruguayan’s conduct has had on the Anfield club: “It was damaging to the brand but this club is bigger than one player. Luis is a street fighter and we had to deal with it.”
Ayre also discussed the work they’ve done with Suarez and how the latest incident changed the culture at Liverpool: “We’ve worked a lot with him since the Ivanovic incident and he’s back to what he’s best at – terrorizing defenders. . . . We all move on together. Hard work and lessons have been learnt post-Evra and we now have a process in place for any crisis. Not a Suarez crisis, just any one.”
There’s little doubt that Suarez’ actions have hurt his own brand.
By racially abusing Evra, and thereafter refusing to shake Evra’s hand upon returning from suspension, Suarez showed himself to be a person who either didn’t understand the consequences of his actions or simply didn’t care.
By biting Ivanovic, after having already received a seven match ban by the Dutch FA for biting PSV Eindhoven midfielder Otman Bakkal during an Eredivisie match in 2010, question marks were raised once again as to Suarez’ mental state.
These repeat offenses caused fans to scratch their heads. Could it be that Suarez really is just plain crazy?
The answer? Probably. Which is effectively what Ayre was telling us when he labeled Suarez a “street fighter.” Regardless of whether or not that type of violence is part of Suarez’ background, Ayre is suggesting we simply deal with him.
And deal with him we will! Because at the end of the day Luis Suarez is a sublime player and a fantastic character in the world of English football. Yes, Suarez is a repeat offender of heinous incidents but fans need guys like Luis like we need beer with our buffalo wings and Sriracha with our eggs.
When it comes to Suarez, the bottom line is the bottom line – the man puts fannies in seats. This the reason why Liverpool refused to sell him this past summer and why most of us are willing to give him yet another chance.
But to claim that Suarez damaged the club’s brand is a joke. If anyone is to blame for the harm done to Liverpool Football Club, it is Liverpool Football Club.
Live by the sword. Die by the sword.
Mar 11, 2014, 4:55 AM EDT
Milan’s failed to turn its season around, with Atlético has stabilized after a February swoon.
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Bayern’s lost twice in the last 12 months – once to Arsenal. The holders will look to avoid a repeat of last year’s visit.
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There’s also a freshness under Mastroeni, who oozes the respectability that comes from a distinguished career.
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Mar 10, 2014, 8:44 PM EDT
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Mar 10, 2014, 8:03 PM EDT
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Mar 10, 2014, 7:25 PM EDT
“Kevin made a huge contribution to our qualification for the World Cup, he never let us down and now his dreams have died,” said Holland manager Louis van Gaal.
Mar 10, 2014, 6:42 PM EDT
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Mar 10, 2014, 5:58 PM EDT
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Mar 10, 2014, 5:25 PM EDT
Djalo, 27, hasn’t found his footing in Lisbon, playing in just three matches since then and spending parts of 2012 and 2013 on loan at Toulouse in Ligue 1, where he appeared 17 times.
Mar 10, 2014, 4:45 PM EDT
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Mar 10, 2014, 4:00 PM EDT
“It’s like playing 1 1/2, 1 3/4 games in terms of damage to your body,” said Ryan Nelsen.
Mar 10, 2014, 3:25 PM EDT
That is not a lousy public high-five for a player, now, is it?
Mar 10, 2014, 2:53 PM EDT
Timbers skipper staying put, as owner Paulson takes to Twitter to rejoice:
Mar 10, 2014, 2:46 PM EDT
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Mar 10, 2014, 2:32 PM EDT
Barcelona have lost two of their last three La Liga matches, can City inflict more UCL heartache on the Catalan club?
Mar 10, 2014, 1:55 PM EDT
Reds are in the red… but Champions League soccer could solve that and increase the club’s financial footing:
Mar 10, 2014, 1:05 PM EDT
After Shea apparently ‘flipped the bird’ Barnsley end his loan deal from Stoke early:
Mar 10, 2014, 12:55 PM EDT
USWNT lost two straight games, winless in three for the first time in 13 years:
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