Jan 10, 2014, 3:49 PM EDT
At first glance, this seems an odd headline to stumble across.
However, the NFL continuing to grab a bigger and bigger piece of the English soccer pie, it comes as no surprise that another American football franchise is claiming their stake.
The San Francisco 49ers and championship side Leeds United have announced a business partnership that entails…well, they don’t really know yet.
The release on Leeds’ official websites states the 49ers will “send a delegation to Leeds to meet with senior management staff to discuss key areas of the club’s business, including ticketing strategies, sponsorship and commercial opportunities, technology, and retail and merchandising.”
According to Leeds United managing director David Haigh, the first step is brainstorming.
“This is a strategic partnership and we’re looking forward to working closely with the 49ers,” said Haigh. “They are a worldwide brand, and we’ll be discussing all aspects of our business; marketing, ticketing, merchandising, and commercial opportunities, and hopefully tapping into and sharing knowledge with them.”
The 49ers are on the same page, with CEO Paraag Marathe basically paraphrasing Haigh.
“The 49ers are very excited about the prospect of partnering with Leeds United, a club with an international following as well as great history and tradition,” said Marathe, echoing Haigh’s sentiments of future workings. “We look forward to sharing best practices with Leeds United and providing them with our perspective on the sports industry. This is an exciting opportunity for us to link up with an English football club and learn from each other.”
We’ll have to wait and see exactly what this partnership brings both sides, but expect to see lots of cross promotion, and possibly even the opening of future doors with the opportunity for even more melding than just business partnerships.
Maybe Colin Kaepernick racing down the touchline blasting a shot on goal? Patrick Willis punishing opposing midfielders with crunching tackles? Now there’s a thought.
Apr 25, 2015, 5:30 PM EDT
When in a relegation dogfight, win any way you can. That’s the message from Nigel Pearson, and that’s what Leicester City have done.
Apr 25, 2015, 4:30 PM EDT
Play poorly and win, or play well and lose? You can’t always have it both ways, which benefitted Man City on Saturday.
Apr 25, 2015, 4:00 PM EDT
Sherwood’s men were certainly hard done by away to Manchester City. It’s hard not to agree with the Villa boss.
Apr 25, 2015, 3:30 PM EDT
With Watford officially promoted, who’s next? (Hint: It won’t be Boro.)
Apr 25, 2015, 3:20 PM EDT
Recaps, reaction, videos and more from all eight PL games on Saturday.
Apr 25, 2015, 2:46 PM EDT
Rodgers: “It’s an area we’ll look at in the summer.”
Apr 25, 2015, 2:35 PM EDT
Citizens survive second half Villa comeback to move up to second, cement spot in top four.
Apr 25, 2015, 2:32 PM EDT
Three of four “bottom five” clubs who played on Saturday picked up a point, including one side scooping up a massive three points to leap off the bottom of the table.
Apr 25, 2015, 2:01 PM EDT
Messi now has at least 50 goals in four seasons during his career.
Apr 25, 2015, 1:48 PM EDT
Mexico national teamer Miguel Layun posted this video on Twitter, as the club learns its been promoted and the bus goes absolutely bonkers.
Apr 25, 2015, 1:18 PM EDT
Aguero? He doesn’t miss from there, and the USMNT keeper was left with his head in his hands. It’s 1-0 City at half.
Apr 25, 2015, 12:49 PM EDT
Swans found goals from Nelson Olivera, Gylfi Sigurdsson and Jack Cork to build a 3-1 lead before Siem de Jong netted late.
Apr 25, 2015, 12:46 PM EDT
The Hornets are back in the PL for just the third time in their history.
Apr 25, 2015, 12:26 PM EDT
Liverpool fall further behind Man City in the race for fourth place.
Apr 25, 2015, 12:17 PM EDT
Can the Citizens cement their top four spot? Watch live, here.
Apr 25, 2015, 12:14 PM EDT
USMNT defender/midfielder Geoff Cameron left the game in the 87th minute with an injury.
Apr 25, 2015, 12:10 PM EDT
QPR are four points from safety with four games to go…
Apr 25, 2015, 12:04 PM EDT
Tigers give themselves breathing space from the bottom three with much-needed win.
Apr 25, 2015, 11:58 AM EDT
Nigel Pearson was fired last month, or so we were led to believe. Now his Foxes have escaped the drop zone with a dramatic win at Turf Moor.
Apr 25, 2015, 11:10 AM EDT
“I was focused on my job but was a very tough and emotional game for me,” said Tottenham’s boss.
- Premier League roundup: Tense Saturday, as relegation battle intensifies 0
- Manchester City 3-2 Aston Villa: Stunning finish sees City hold on after Guzan’s blunder 1
- Back in the big time: Watford promoted to the Premier League 3
- Burnley 0-1 Leicester City: Foxes move out of drop zone, send Clarets bottom! 0
- Southampton 2-2 Tottenham Hotspur: Visitors twice come back from Pelle goals 0
- Watch Live: West Bromwich Albion vs. Liverpool (Lineups and Live Stream) 0