Mar 20, 2014, 8:56 PM EST
After over 100,000 online votes were, New York City FC has its club’s first badge, one that incorporates all the elements you would expect. From the color scheme that stays true to the state’s influence to the interlocking “NYC,” the first symbol of Major League Soccer’s 20th franchise hit on all the predicted notes, opting for simplicity and symmetry in its circular design.
The badge was unveiled Friday night in New York City, with technical director Claudio Reyna on hand with head coach Jason Kreis to reveal designer Rafael Esquer’s work.
From the club’s release announcing the badge:
The winning badge is inspired by the old New York City Subway Token, created by the Transit Authority in 1953 and used for 50 years as the standard fare for a ride … The circle is also a symbol of unity, wholeness and infinity.The badge features the typeface
Gotham, a wholly American font inspired by the City’s signage. Born out of an in-depth study of building lettering in New York City, the monogram reflects the rich graphic language that is so much a signature of the five boroughs. The colors navy blue, white and orange are drawn from the New York City flag.
The badge’s unveiling received a mixed if slightly enthusiastic response online, though given the harsh criticism the MLS community applies to things like kit unveilings, the mostly positive response could be seen as a home run.
Reyna, via the team’s announcement:
“Given the significance of a Club’s badge and what it means for a team’s identity, it was important for us to have our fans included from the beginning—a commitment that we’ve made from the start … Thanks to the voice of our fans, we feel that we have a design that truly represents our Club and our City.”
“NYC FC” is still a year away from its first game, but it’s taken their first step toward building an identity. Given the massive interaction that went into the choice, that step will likely be seen as positive one.
Dec 21, 2014, 4:55 PM EST
According to Brendan Rogers, Liverpool’s prime attacker, Daniel Sturridge, will make his return from a multi-month injury in early January.
Dec 21, 2014, 4:05 PM EST
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Dec 21, 2014, 3:39 PM EST
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Dec 21, 2014, 3:12 PM EST
With polarizing halves separating the teams, Arsene Wenger said a draw was the correct result based on performance.
Dec 21, 2014, 2:29 PM EST
Cristiano Ronaldo appeared to bring a grudge with him to Morocco.
Dec 21, 2014, 1:44 PM EST
With Newcastle yielding late, Alan Pardew thinks he may have left his team a little too exposed as the clock ticked towards the final minute.
Dec 21, 2014, 1:08 PM EST
Martin Skrtel returned from a nasty injury and took full advantage of the resulting stopptage time.
Dec 21, 2014, 11:58 AM EST
A day to forget for the American central defender in Germany’s top flight.
Dec 21, 2014, 10:26 AM EST
The boyhood Newcastle fan scored at St. James Park for the third year in a row as Sunderland stole the Tyne-Wear derby late.
Dec 21, 2014, 10:16 AM EST
Raheem Sterling looks to be the lone attacking option for Liverpool as Brendan Rodgers has left both his available strikers on the bench.
Dec 21, 2014, 8:52 AM EST
A magnetizing first touch leads to a meaningless but nonetheless beautiful goal by the man who gives us magic weekly.
Dec 21, 2014, 7:53 AM EST
The heated Tyne-Wear derby has brought us goals and fireworks of many kinds, and will be no different today as Sunderland looks to win four in a row over Newcastle for the first time ever.
Dec 20, 2014, 10:54 PM EST
Howard doesn’t think Lampard will start the MLS season with NYCFC, although he says he should.
Dec 20, 2014, 9:51 PM EST
Doneil Henry is reportedly close to joining West Ham, which is a surprise, to say the least.
Dec 20, 2014, 8:46 PM EST
After logging lots of miles the last 16 months, Raheem Sterling is going to get a short rest very soon.
Dec 20, 2014, 8:04 PM EST
NYCFC won’t be calling the Bronx home, but they’re still hopeful a deal can be done elsewhere in the city.
Dec 20, 2014, 7:13 PM EST
Arsene Wenger says he’s not cheap, and that you should join him for a night out if you don’t believe him.
Dec 20, 2014, 5:56 PM EST
Barcelona are keeping things tight in Spain, while Roma are losing sight of Juventus once again.
Dec 20, 2014, 4:33 PM EST
Four trophies in one calendar year — it’s a good time to be Real Madrid.
Dec 20, 2014, 3:42 PM EST
After collapsing on the field in a game back in July 2013, Engelbrecht had undergone four heart surgeries to get back on the pitch.
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