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Is Adidas set to take over Manchester United’s kit rights from Nike?

May 6, 2014, 1:14 PM EDT

steve-bruce-man-utd

The Daily Mail has a report that Nike has pulled back from its massive $1 billion deal to stay kit provider for Manchester United, with Adidas set to swoop in with a record deal of its own.

The deal would earn Manchester United more than $100 million per year to rock the three stripes of Adidas, and still be a world record (even if it will fall short of Nike’s original plan).

The report also says that a deal with Adidas could allow Manchester United to have a separate money-making venture for non-jersey apparel and sportswear.

From The Daily Mail:

Senior insiders at the German sportswear giant believe a £60million-a-year deal has all but been agreed, even though current sponsors Nike retain the right to match any offer and extend a partnership that dates back to 2002 with United.

That, however, is thought to be unlikely when Nike are sure to question whether it is worth more than doubling their original £300m 10-year deal – which expires in June 2015 – when the deposed champions are going through this difficult period of transition.

Manchester United is a massive brand, and it’s hard to think Nike is pulling back for any on-field reason. Still, has the post-Ferguson on-field firestorm had an off-field effect on the Red Devils.

As for the above picture, look at Steve Bruce’s adorable tiny shorts and thank goodness he rejects that look as Hull City boss.

  1. thedeadlockvictim - May 6, 2014 at 1:51 PM

    What makes a mid-table club think it’s worthy of that big of a deal?

  2. dkalev - May 6, 2014 at 2:51 PM

    It’s name, mate

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