Jul 14, 2014, 8:42 AM EDT
Manchester United have agreed the most lucrative kit deal in soccer, as they’ve partnered with German manufacturers adidas. It is an absolute monster.
The Red Devils have signed a 10-year deal, which will start from the 2015-16 season, for a minimum of around $1.3 billion.
Just last week long-term kit suppliers Nike cut their ties with United as they claimed a new deal was too expensive for them. Adidas have now swooped in with this monster deal that will bolster the coffers at Old Trafford.
With Louis van Gaal coming on board as manager this summer, cash being splashed on all kinds of new players and the club trying to regain its place among Europe’s elite from next season, United’s fans will hope this latest piece of news means the club is heading in the right direction.
On their club website the Red Devils released the following statement as they informed the New York stock exchange of the monster deal.
Manchester United plc (NYSE:MANU) has reached a ten-year agreement with adidas for a global technical sponsorship and dual branded licensing deal for a minimum guarantee of GBP 750 million, subject to certain adjustments, beginning with the 2015/2016 campaign.
For the 2014/2015 season, Nike will continue in its role of technical sponsor and trademark licensee.
Where does this kit deal rank in terms of the Premier League?
Adidas recently signed a long-term deal with Chelsea and they will be paid $515 million over 10 years. United will get double that.
It seems as though the power of United is still strong, even if they failed to qualify for the UEFA Champions League and finished in seventh last season in the PL.
This news comes just after Nike revealed United’s new jersey for the season, complete with Chevrolet’s logo as the American automaker’s $559 million, seven-year jersey sponsorship deal with the team has just begun.
Even as success dries up at Old Trafford, some of the most lucrative sponsorship deals sport has ever seen continues to flood in.
Jul 7, 2015, 8:35 AM EDT
Three heavy defeats in four days at the Pacific Games for Micronesia, as Vanuatu’s Jean Kaltack scored 16 times in one game. One game.
Jul 7, 2015, 8:01 AM EDT
Blues eyeing up England’s national stadium for three seasons, but so are Spurs.
Jul 6, 2015, 11:10 PM EDT
The youngest ever player to score in Turkey’s Super Lig will now try to find the back of the net at the Etihad.
2015 Gold Cup: With the rest of CONCACAF making strides, this is USMNT’s chance to show they are, too
Jul 6, 2015, 10:14 PM EDT
While the rest of CONCACAF closes the gap on the USA and Mexico, it’s time for the USMNT to show they’re still improving, too.
Jul 6, 2015, 9:56 PM EDT
Are Abby Wambach and Carli Lloyd the next athletes to be seen parading down the Canyon of Heroes?
Jul 6, 2015, 9:12 PM EDT
The only question is, who’s willing to pay the price?
Jul 6, 2015, 8:17 PM EDT
Will Abby Wambach play at the 2016 Olympics in Rio? She hasn’t yet said.
Jul 6, 2015, 7:20 PM EDT
The goalkeeper’s agent has said Casillas would like a move to Portugal, but Real is playing hardball.
Jul 6, 2015, 6:26 PM EDT
In the world of South American football, everything is coming up Chile.
Jul 6, 2015, 5:31 PM EDT
After a failed spell at Tottenham, the French midfielder is now a Hornet.
Jul 6, 2015, 4:37 PM EDT
The Gold Cup kicks off tomorrow as Jurgen Klinsmann and the USMNT look to repeat as champions of CONCACAF.
Jul 6, 2015, 3:43 PM EDT
A strange clause in the contract allows Barca to sell the midfielder back to Atletico by July 20.
Jul 6, 2015, 3:22 PM EDT
Like the heavily-redacted Garcia report, you can’t help but think we won’t have details until we’re watching the court cases and trials of the arraigned.
Jul 6, 2015, 2:19 PM EDT
The striker has signed a three-year deal with the second division side.
Jul 6, 2015, 1:46 PM EDT
The Cosmos B can afford to trot out Nash, considering they are 8-0-1 with a plus-34 goal differential under head coach Alecko Eskandarian.
Jul 6, 2015, 1:09 PM EDT
Plenty of other names are having a waltz through the gossip mill.
Jul 6, 2015, 11:01 AM EDT
Pirlo says an American arrival has been in the cards for a while.
Jul 6, 2015, 10:21 AM EDT
Your move, NYCFC.com. Surely the MLS side is not pleased by the “leak” of the widely-speculated signing, but we bet it’s pretty jazzed to have Pirlo.
Jul 6, 2015, 9:51 AM EDT
Plenty more flag-waving winners, emotional players, and post-World Cup couple smooches leap off the Women’s World Cup wire. Shall we look at a few?
- Chelsea and Tottenham to battle for Wembley Stadium as temporary home 0
- 2015 Gold Cup: With the rest of CONCACAF making strides, this is USMNT’s chance to show they are, too 4
- New York City mayor could give USWNT ticker tape parade in Manhattan 1
- After Women’s World Cup triumph, Wambach, Ellis face questions about 2016 Olympics 2
- 2015 Copa America: Champions Chile dominate Team of the Tournament 0
- 2015 Gold Cup preview: United States look to defend title 0