Aug 7, 2014, 6:50 PM EST
Catch the right Galaxy game, and the atmosphere at StubHub Center is worthy of one of the league’s most prestigious teams. Amid a captivating dusk of the Southern California summer, one of the league’s more fan-friendly atmospheres highlights a generation growing up with Major League Soccer. Despite its market’s competition, the four-time champions have gained staked out a place in complicated sports market.
But the significance of that place is about to be tested. Even in the absence of David Beckham, the local profile of the Galaxy brand has diminished. Now, with the impending departure of its biggest star, the team will have to embark on a makeover. No matter whom AEG brings in, nobody will replace Landon Donovan.
[ RELATED: Landon Donovan to retired at end of 2014 season. ]
Not that LA doesn’t have other stars. Robbie Keane is one of MLS’s best players, and as the face of a team, there are few U.S. stars that have the potential of Omar Gonzalez. With an open Designated Player spot, Los Angeles has the profile to bring in the game’s bigger stars; potentially more, if the new Collective Bargaining Agreement gives them more ways to stock up. The team that takes the field next spring may turn out to be more talent than the one Donovan leaves this fall.
But is there another player who can make the same connection as Donovan? An American star that allows fans to be conflict-free between their club and national teams? Is there somebody good enough to be an icon but young enough to grow with the next generation of fans? Is there another player with a local connection who, even if he’s played elsewhere in his career, will allow Los Angeles to embrace him as their own?
One look at the national team says no. A deeper look at the next generation sees talented players who lack the overall package. For LA as much as MLS, Donovan was a truly unique star.
As much as losing a great player and leader, that will be the hardest part. Nobody can replace Donovan, the spokesman. Los Angeles is very much a Lakers town, one that’s swinging even farther towards basketball with the Clippers’ growth and UCLA’s historic success. For the older generation, the Dodgers are the area’s iconic team, while both USC and UCLA football have dominant presences in the absence of the NFL (which still sells a lot of Raiders gear in the area). While the NHL’s Kings and, farther south, the Angels and Ducks all have some of the pie, LA’s sports market, as peculiar as it may be, is defined by a few, clear icons.
When LA had David Beckham, it would break into that sphere, with the exploits of a global icon able to wrestle away time on the local news. With only Donovan, the attention has decreased, though his presence has allowed LA to stay on the map. A local media with a short attention span has that focal point to reference whenever soccer becomes important.
[ RELATED: For Donovan the man, it’s time to move on. ]
But what happens come 2015? Keane and Gonzalez aren’t enough. LA can be expected to bring in bigger stars, but it took somebody like David Beckham to make an impact before. Even well into his retirement, few players have a Q Score to match Beckham, who may still be Los Angeles’s most popular soccer player.
The Galaxy could go out, find two more Robbie Keanes, and win a fifth (perhaps sixth) title, but unless one of those stars can replace Donovan’s appeal, they could have trouble making progress in that market. As evidenced by the Kings, whose two Stanley Cups have failed to recapture the local relevant of Wayne Gretzky’s era, star power is important. Only brands like the Lakers and Dodgers can get by on winning alone.
Go to StubHub Center on a weeknight in summer, and you see the line the Galaxy walk. Life in Carson, Calif., is often an anonymous one. Have an 11:30 a.m. kickoff on a Saturday? The crowd will thin out.
The team lives a precarious life on the edge of the SoCal sports scene. Without Donovan, they’ll have to find a new way to keep up.
Nov 22, 2014, 7:56 PM EST
La Liga weekend roundup, as it stands now.
Nov 22, 2014, 7:12 PM EST
Chelsea boss Jose Mourinho apologized to supporters for criticizing the stadium atmosphere, while praising his team’s play in a 2-0 blanking of West Brom.
Nov 22, 2014, 6:45 PM EST
Rooney: “We weathered the storm” in 2-1 victory over Arsenal.
Nov 22, 2014, 5:15 PM EST
His squad controlling possession and gathering a fair amount of chances on goal, Arsene Wenger believes his side deserved a better result against Manchester United.
Nov 22, 2014, 5:03 PM EST
One game is a rematch of the 3-3 draw that left Luis Suarez in tears, but both Palace and Liverpool have much bigger things to worry about.
Nov 22, 2014, 5:00 PM EST
All the action from the PL’s seven games on Saturday.
Nov 22, 2014, 4:45 PM EST
Elsewhere, USMNT defenders Timmy Chandler (right) and John Anthony Brooks picked up wins in 90 minutes each for their clubs.
Nov 22, 2014, 4:25 PM EST
Despite an wonderful 1-0 result over QPR to keep their winning run alive, Alan Pardew feels the pain of Ryan Taylor’s sudden injury.
Nov 22, 2014, 3:55 PM EST
Barcelona’s diminutive legend is really good at soccer.
Nov 22, 2014, 3:38 PM EST
This season, he has all his players and no excuses. So The Special One is a little ticked off that his Blues aren’t pouring forth goals to match their dominant play.
Nov 22, 2014, 3:35 PM EST
Irvine: “We actually went a goal down to a goal which I thought was offside and that makes life very difficult here.”
Nov 22, 2014, 3:32 PM EST
Red Devils surge to victory away at Arsenal, as LVG’s masterplan is taking shape.
Nov 22, 2014, 2:51 PM EST
And there’s still time Saturday to make the record his own, as the game is just at halftime.
Nov 22, 2014, 2:34 PM EST
What did we learn from United’s big win at the Emirates? Plenty. But here’s three things.
Nov 22, 2014, 2:28 PM EST
A testy affair that could’ve gotten Jack Wilshere a red card instead got him injured, and Arsenal had no finish at the Emirates.
Nov 22, 2014, 1:00 PM EST
Klopp has been at Dortmund since 2008 when he arrived from Mainz, and would likely have his choice of jobs should Dortmund let him walk.
Nov 22, 2014, 12:14 PM EST
Foxes and Black Cats cancel each other out at the King Power.
Nov 22, 2014, 12:06 PM EST
Bafetimbi Gomis should’ve put Swansea City level five minutes from time, but he tipped the ball over Hart and wide of the goal.
Nov 22, 2014, 12:04 PM EST
Clarets stun Potters with first away win of the season.
Nov 22, 2014, 12:01 PM EST
Arsenal is in sixth place, one point ahead of Manchester United.
- Premier League roundup: Wins for Manchester United, Chelsea, Burnley 0
- WATCH: Messi’s teammates repeatedly toss him in air after breaking La Liga record 1
- Marquee win proves van Gaal’s Manchester United on the right track 0
- Three things we learned from Manchester United’s big win at Arsenal 0
- Arsenal 1-2 Manchester United: Too little too late for Giroud and the chance-squandering Gunners 1